News Channel 9 (WSYR-TV ABC) in Syracuse debuted it's new HD studio, graphics package, and website this weekend. Above is a clip of the station's morning news "on the go". Channel 9 is the dominate local station in Central New York, and is the first to switch to HD. It's owned by Newport Television, the same owner of 13 WHAM in Rochester - which started broadcasting in HD this past September.
Above is a promo the station has has been running for the past month. Aside from the new studio and graphics, going HD means many other changes. New cameras in the field and in the studio, new broadcasting equipment behind the scenes, new makeup for the on-air talent, and even more limited wardrobes. The amount of white and certain other bright colors needs to be limited on set so the viewer is distracted or blinded by how they come across on the TV.
Included with the other upgrades, Channel 9 got a refreshed logo and new slogan (The Local Station). The logo, the style of the "9" in particular - harkens back to the loco used in the late eighties and early nineties. Channel 9 had advertised that HD newscasts would begin in February. As typical when stations debut new sets and graphics, management has elected to roll out a "soft launch" over the weekend to work out the bugs before the more formal debut on Monday. Click HERE to visit the station's refreshed website.
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